What is trend report?
Opensurvey Trend Report is a report that contains the latest Korean consumer trends in various fields of the 3 following themes: Eat, Buy, and Play. It covers diverse industries such as beauty, grocery purchase, mobile shopping, media content, Generation Z, and social media. Certain topics include global consumer data as well.
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Trend Report Executive Summary
2022 4Q
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2022 3Q
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2022 2Q
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2022 1Q
How do we make trend report?
1.
Latest Trend Search - We look for news and trends, add Opensurvey’s point of view, and plan a report overview.
2.
Questionnaire Design and Setting - We design and review the questions to effectively gather the answers to our question. We program the survey questionnaires and test them on the Opensurvey platform.
3.
Data Collection - We collect (proprietary/ global partner’s) panelist opinions through Opensurvey‘s Data Collecting System (web/app).
4.
Result Analysis & Report Writing - We write a report based on the analysis of collected data using our data analyzing platform ‘OpenAnalytics’
5.
Completion - The fastest way to access completed Trend Reports is via Opensurvey Newsletter.
Opensurvey blog in Korean 
